SwagHer × Soft Simple CEO
Day 1 is October 1. Enrollment is open now. Set up your lock-in today and we start together.
Choose what you're locking in on. We'll give you the structure, accountability, and support to stay with it for 90 days.
Your Lock-In
Day 28
Today's Say Less
Make the ask you've been rehearsing in your head.
for the full 90 days
Programs built like this easily run a few hundred dollars. We priced Say Less at $29, less than $10 a month, because we want it in as many women's hands as possible.
Join Say LessHow it works
This isn't a one-size challenge. You define what "locked in" means for you, then show up for it day after day.
After payment, record the goal you came in with, your why, and your Day 90 finish line.
For each of the 90 days, we post a Lock-In task in the portal. Rest days are built in, so you'll always know when to pause and when to push.
Mark the day done, keep your streak, watch your scorecard grow.
Special check-ins at Day 15, 30, 45, 60, 75, and 90.
Real talk
Our perspectives
This isn't a generic challenge with generic advice. Fancy covers visibility and PR, getting you seen. LaKisha covers mental wellness and business, keeping you well while you build. Lifestyle comes from both of us. Four lanes, one goal: yours.
Positioning, storytelling, pitching, networking, and showing up.
Capacity, boundaries, self-trust, rest, and sustainable consistency.
Execution, systems, offers, relationships, revenue, and follow-through.
Money, movement, spirituality, routines, relationships, and rest.
Inside the portal
A focused action, reflection, resource, or reminder to work your own goal.
A short check-in that measures your commitments, not how many buttons you clicked.
Six intentional pauses to notice what changed and decide what comes next.
A fun, optional way to move across visibility, wellness, business, and lifestyle.
Tools, templates, recordings, and recommendations from Fancy and LaKisha.
Twice a month, on the 15th and the 30th, live with Fancy & LaKisha for coaching, questions, and recommitment.
Milestone moments
90 days is a long haul, so every 15 days is a checkpoint. On these days you get a special prompt from Fancy & LaKisha, reflect on how far you've come, celebrate the win, and recommit for the next stretch.
Show up and get celebrated
Every milestone check-in you complete enters you into that milestone's prize drawing, drawn live at our checkpoints. Complete all six milestones and you're in the grand prize drawing at Day 90.
Questions answered
Day 1 is October 1. Join now, set up your lock-in, and we start together.
Life happens, and that's why the scorecard exists. The streak is a tool, not a punishment. You pick up where you left off and keep moving.
About 5 minutes. Read the daily prompt, respond in the portal, then go work your goal. The check-in is quick by design, so your goal gets whatever time it needs.
No. Your lock-in is whatever goal you bring: business, wellness, visibility, or lifestyle. All of it counts.
There's no group to keep up with, and that's on purpose. You'll lock in alongside other women in the portal, and twice a month we all gather live with Fancy and LaKisha for coaching, questions, and recommitment.
All sales are final. You get immediate access to the full 90-day portal, so we don't offer refunds. If you're on the fence, sit with this page a little longer. We'll be here October 1.
Your hosts
CEO · The Soft Simple CEO™
Brings mental wellness and business perspectives, helping women build a business and a life they can actually sustain.
Founder & Editor-in-Chief · SwagHer Magazine
Leads Visibility & PR, getting women seen, booked, and known for the work they do.
90 days of intentional movement
90 days. Your goal, one shared move each day, applied to what you are locking in on.
Join Say Less